University Projects

I decided to research Ocado on social media to see what sort of ads/pictures they were already posting. Instagram I really liked their Instagram as all posts were very vibrant, colourful and appealing to the eye. The type of demographic commonly found on Instagram are teenagers/young adults as this is quite a new social media to use compared to Facebook. Instagram is very visual with minimal copy. Facebook Posts found on Facebook were more structured and polished, they were still fun but in somewhat less youthful. This may be due the target audience of Facebook being adults/middle aged individuals and other companies. Therefore Ocado would want to keep more of a professional look compared to their posts on Instagram.   Twitter Posts on Twitter were very copy heavy. One image was used for every tweet however the information regarding the image seemed to be the most important aspect of the tweet rather than the image. Images were more professional and stru

I have written a cover letter to Ogilvy for their Creative Technologist position. While writing this cover letter, I followed a cover letter example guide taken from careers and made sure that I tried to meet everything listed on their cover letter checklist. Cover letter example guide Cover letter checklist