Ocado Live Brief: Briefing & Initial Brainstorming

Ocado visited us today to explain our live brief for the motion graphic that we are going to create for them on social media. They explained that their general target audience is middle-aged women/Mum's as they are more likely to shop at Ocado.

I wrote some notes on the important aspects of the brief.


Anja and I began to brainstorm ideas for our concept on Slack.
We created the "brainstorm" channel on Slack to discuss our ideas.

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